Lynx have just launched a seriously cool new mobile app called the “Lynx Stream”. In true Lynx style, the app is built around your big nights out, more specifically the ones that you can’t remember!
So, Lynx and the guys at Razorfish have created an app that tracks all your mobile activity on a night out, and plots it chronoligically on the Lynx Stream, so that when you wake up the next day, you can re-live the entire night moment by moment.
The app aggregates everything based on the event you setup… Pulling Tweets, Facebook posts, photos, videos, text messages and even check-in’s onto the “Stream” before giving you the power to automatially generate a cool video of your unforgettable night out.
I suspect everyone can find a reason to give this app a try. This is a great example of the type of mobile app where brands can generate the engagement they seek.
Source: Digital Buzz Blog