Something for all the runners out there

All you runners would have loved this.
Winner of a silver for Promo & Activation lions.

Bronze in Titanium & Integrated.

In line with Nike’s curent global campaign #makeitcount, Nike created an online auction site where instead of bidding money, you bid your Nike+ kms for exclusive products.

Not a bad way to demonstrate that their efforts have not been in vain.

 

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